Hello, I'm Pablo 👋

Hello, I'm Pablo 👋

Hello, I'm Pablo 👋

I design & lead digital products from 0 to market and beyond

Grey metallic flower shaped object
Grey metallic flower shaped object

As a former CPO at a nightlife startup, I'm currently leading Wallets at Ria Money Transfer. I design, build, and scale products from scratch in Europe, Africa, and Asia.


I work at the intersection of design, business, growth, and technology, turning uncertainty into clarity and ideas into real products.

As a former CPO at a nightlife startup, I'm currently leading Wallets at Ria Money Transfer. I design, build, and scale products from scratch in Europe, Africa, and Asia.


I work at the intersection of design, business, growth, and technology, turning uncertainty into clarity and ideas into real products.

As a former CPO at a nightlife startup, I'm currently leading Wallets at Ria Money Transfer. I design, build, and scale products from scratch in Europe, Africa, and Asia.


I work at the intersection of design, business, growth, and technology, turning uncertainty into clarity and ideas into real products.

Portfolio

Portfolio

Portfolio

My Latest Projects

About

About

About

I build a complete product, not just screens

I build a complete product, not just screens

I lead end-to-end product design: from research and information architecture to visual design, prototyping, and QA. Whether it’s launching a growth game for 100K+ users, designing a wallet from scratch, or designing a scalable SaaS, I focus on solving the right problems with high-impact design.

I lead end-to-end product design: from research and information architecture to visual design, prototyping, and QA. Whether it’s launching a growth game for 100K+ users, designing a wallet from scratch, or designing a scalable SaaS, I focus on solving the right problems with high-impact design.

Years of experience

6+

Years of experience

6+

Years of experience

6+

Products Managed

7+

Products Managed

7+

Products Managed

7+

Users Impacted

300K+

Users Impacted

300K+

Users Impacted

300K+

Hours of Autolayout

10,000+

Hours of Autolayout

10,000+

Hours of Autolayout

10,000+

  • AI Tools

    Decks Design

    Team Builder

    Design Systems

    Music freak

    Leadership

    Product Management

    DesignOps

    Branding

    Product Design

  • AI Tools

    Decks Design

    Team Builder

    Design Systems

    Music freak

    Leadership

    Product Management

    DesignOps

    Branding

    Product Design

Career

Career

Career

And This Is My Career

UX/UI Designer @Plain Concepts

2020

-

2023

My first experience as a UX/UI Designer looking to be a Product Designer: I create easy-to-use digital experiences and work quickly with developers to make custom solutions for tech events and interesting digital content. I have worked in this field for over three years. I have the skills to deal with any situation and create designs that are easy for people to use. We make solutions that meet the needs and goals of the people who use them. Every year, 99% of our clients say they are satisfied with our services (NPS: 4.9/5).

UX/UI Designer @Plain Concepts

2020

-

2023

My first experience as a UX/UI Designer looking to be a Product Designer: I create easy-to-use digital experiences and work quickly with developers to make custom solutions for tech events and interesting digital content. I have worked in this field for over three years. I have the skills to deal with any situation and create designs that are easy for people to use. We make solutions that meet the needs and goals of the people who use them. Every year, 99% of our clients say they are satisfied with our services (NPS: 4.9/5).

UX/UI Designer @Plain Concepts

2020

-

2023

My first experience as a UX/UI Designer looking to be a Product Designer: I create easy-to-use digital experiences and work quickly with developers to make custom solutions for tech events and interesting digital content. I have worked in this field for over three years. I have the skills to deal with any situation and create designs that are easy for people to use. We make solutions that meet the needs and goals of the people who use them. Every year, 99% of our clients say they are satisfied with our services (NPS: 4.9/5).

Brand & Product Designer / Freelance

2020

-

Now

My main aim was to make our clients' projects really stand out. A few years later, they are still very happy with the work that was done. I was in charge of the whole design process, from coming up with the brand idea to creating content and making presentations. I made sure that everything was well-organised and made a good impression. We specialise in digital design for websites and mobile apps, and we make sure that everything looks the same. The company's main aim is to make sure that its customers are happy. It does this by making sure that the designs it provides match what the customers need and expect.

Brand & Product Designer / Freelance

2020

-

Now

My main aim was to make our clients' projects really stand out. A few years later, they are still very happy with the work that was done. I was in charge of the whole design process, from coming up with the brand idea to creating content and making presentations. I made sure that everything was well-organised and made a good impression. We specialise in digital design for websites and mobile apps, and we make sure that everything looks the same. The company's main aim is to make sure that its customers are happy. It does this by making sure that the designs it provides match what the customers need and expect.

Brand & Product Designer / Freelance

2020

-

Now

My main aim was to make our clients' projects really stand out. A few years later, they are still very happy with the work that was done. I was in charge of the whole design process, from coming up with the brand idea to creating content and making presentations. I made sure that everything was well-organised and made a good impression. We specialise in digital design for websites and mobile apps, and we make sure that everything looks the same. The company's main aim is to make sure that its customers are happy. It does this by making sure that the designs it provides match what the customers need and expect.

Chief Product Officer @Nyxell

2024

-

Now

Led the 2025 Strategic Plan, optimizing Nyxell’s product strategy through data-driven decisions, launching a new website, and aligning with the brand’s value proposition. As PO and PD, managed an 8-person Product Squad, implementing Agile to prioritize high-impact initiatives and boost team efficiency. Spearheaded product development and branding efforts, achieving significant growth (+70% users, +10% conversion) and launching successful projects like Nyxell Suite 2.0, our B2B Saas CRM, and PACO, our app-game (+110K users).

Chief Product Officer @Nyxell

2024

-

Now

Led the 2025 Strategic Plan, optimizing Nyxell’s product strategy through data-driven decisions, launching a new website, and aligning with the brand’s value proposition. As PO and PD, managed an 8-person Product Squad, implementing Agile to prioritize high-impact initiatives and boost team efficiency. Spearheaded product development and branding efforts, achieving significant growth (+70% users, +10% conversion) and launching successful projects like Nyxell Suite 2.0, our B2B Saas CRM, and PACO, our app-game (+110K users).

Chief Product Officer @Nyxell

2024

-

Now

Led the 2025 Strategic Plan, optimizing Nyxell’s product strategy through data-driven decisions, launching a new website, and aligning with the brand’s value proposition. As PO and PD, managed an 8-person Product Squad, implementing Agile to prioritize high-impact initiatives and boost team efficiency. Spearheaded product development and branding efforts, achieving significant growth (+70% users, +10% conversion) and launching successful projects like Nyxell Suite 2.0, our B2B Saas CRM, and PACO, our app-game (+110K users).

Founder @Xaréu

2025

-

Now

My goal was always to help people. What better way to do that than by doing something you're passionate about? We want to encourage local design and creativity. So we are creating a place where designers from Asturias can meet and develop their skills. We support local creatives by offering them more opportunities and making them more visible. We build a community where people share knowledge, have conversations, and help each other grow.

Founder @Xaréu

2025

-

Now

My goal was always to help people. What better way to do that than by doing something you're passionate about? We want to encourage local design and creativity. So we are creating a place where designers from Asturias can meet and develop their skills. We support local creatives by offering them more opportunities and making them more visible. We build a community where people share knowledge, have conversations, and help each other grow.

Founder @Xaréu

2025

-

Now

My goal was always to help people. What better way to do that than by doing something you're passionate about? We want to encourage local design and creativity. So we are creating a place where designers from Asturias can meet and develop their skills. We support local creatives by offering them more opportunities and making them more visible. We build a community where people share knowledge, have conversations, and help each other grow.

Head of Design Wallets @RiaMoneyTransfer

2025

-

Now

My job at the moment as a product designer and manager at Ria Money Transfer is to find ways for people to send and receive money easily and securely all over the world. I have worked on all our wallet projects for Europe, Senegal, and Malaysia. We're performing well with Malaysia Wallet, and we're also launching and testing out the Senegal Wallet and creating a new European wallet from the beginning. We will be launching in more than 20 countries.

Head of Design Wallets @RiaMoneyTransfer

2025

-

Now

My job at the moment as a product designer and manager at Ria Money Transfer is to find ways for people to send and receive money easily and securely all over the world. I have worked on all our wallet projects for Europe, Senegal, and Malaysia. We're performing well with Malaysia Wallet, and we're also launching and testing out the Senegal Wallet and creating a new European wallet from the beginning. We will be launching in more than 20 countries.

Head of Design Wallets @RiaMoneyTransfer

2025

-

Now

My job at the moment as a product designer and manager at Ria Money Transfer is to find ways for people to send and receive money easily and securely all over the world. I have worked on all our wallet projects for Europe, Senegal, and Malaysia. We're performing well with Malaysia Wallet, and we're also launching and testing out the Senegal Wallet and creating a new European wallet from the beginning. We will be launching in more than 20 countries.

Why me?

Why me?

Why me?

Why teams trust me to lead?

Magnifiying glass icon

I help define what to build, not just how it looks

I bring structure to ambiguity by aligning user needs with business goals. Whether it's launching a fintech wallet or a nightlife SaaS, I help teams prioritize what truly matters.

Magnifiying glass icon

I help define what to build, not just how it looks

I bring structure to ambiguity by aligning user needs with business goals. Whether it's launching a fintech wallet or a nightlife SaaS, I help teams prioritize what truly matters.

Magnifiying glass icon

I help define what to build, not just how it looks

I bring structure to ambiguity by aligning user needs with business goals. Whether it's launching a fintech wallet or a nightlife SaaS, I help teams prioritize what truly matters.

Stopwatch icon

Fast iterations, strong foundations

I work in fast-paced environments without compromising clarity or quality. My workflow adapts to sprint cycles while maintaining design consistency across squads and platforms.

Stopwatch icon

Fast iterations, strong foundations

I work in fast-paced environments without compromising clarity or quality. My workflow adapts to sprint cycles while maintaining design consistency across squads and platforms.

Stopwatch icon

Fast iterations, strong foundations

I work in fast-paced environments without compromising clarity or quality. My workflow adapts to sprint cycles while maintaining design consistency across squads and platforms.

Chat bubble icon

Collaboration is not optional, it's how I work

I bridge gaps between design, product, and engineering. From stakeholder workshops to dev handoff, I make sure every decision is shared, understood, and well executed.

Chat bubble icon

Collaboration is not optional, it's how I work

I bridge gaps between design, product, and engineering. From stakeholder workshops to dev handoff, I make sure every decision is shared, understood, and well executed.

Chat bubble icon

Collaboration is not optional, it's how I work

I bridge gaps between design, product, and engineering. From stakeholder workshops to dev handoff, I make sure every decision is shared, understood, and well executed.

Testimonials

Testimonials

Testimonials

See what others say about me

See what others say about me

I have helped companies and businesses make a killer design for their product. Wanna be the next?

I have helped companies and businesses make a killer design for their product. Wanna be the next?

  • I worked closely with Pablo as part of the same team, and I was impressed by his versatility and dedication. Although his primary expertise is in UX, he took on the challenging role of product management, demonstrating a really good adaptability and a strong commitment to learning and growing in this new area. Pablo is data-driven, and every decision he makes is backed by evidence and aligned with strategic goals. His positive energy were a source of motivation for the team.

    Ekaitz Portillo

    Staff Software Engineer at Wallapop

    I have been able to work with Pablo as his manager for 3 years and I can say that it has been a pleasure. As a professional he has always been at the height with a creative and a level out of the ordinary, an all-rounder, equally at ease with advertising campaigns, design for print or interface design with Figma.

    Jose Antonio García

    Global UX/UI Director at Plain Concepts

    I had the pleasure of working with Pablo for several years. He is a great creative, decisive and efficient in his designs, as well as a lover of details. Having him on the team was a real luxury, always willing to help and collaborate.

    Jazmín Vasco

    UX Lead at GTO

    Pablo's work has been spectacular, he is a great professional, he has helped me to create my personal brand through a logo that represents my work in a very accurate way. Thanks to him today I have a wonderful brand that people remember and associate perfectly.

    Carlos B. Osoro

    CEO & Founder of CBO

  • I worked closely with Pablo as part of the same team, and I was impressed by his versatility and dedication. Although his primary expertise is in UX, he took on the challenging role of product management, demonstrating a really good adaptability and a strong commitment to learning and growing in this new area. Pablo is data-driven, and every decision he makes is backed by evidence and aligned with strategic goals. His positive energy were a source of motivation for the team.

    Ekaitz Portillo

    Staff Software Engineer at Wallapop

    I have been able to work with Pablo as his manager for 3 years and I can say that it has been a pleasure. As a professional he has always been at the height with a creative and a level out of the ordinary, an all-rounder, equally at ease with advertising campaigns, design for print or interface design with Figma.

    Jose Antonio García

    Global UX/UI Director at Plain Concepts

    I had the pleasure of working with Pablo for several years. He is a great creative, decisive and efficient in his designs, as well as a lover of details. Having him on the team was a real luxury, always willing to help and collaborate.

    Jazmín Vasco

    UX Lead at GTO

    Pablo's work has been spectacular, he is a great professional, he has helped me to create my personal brand through a logo that represents my work in a very accurate way. Thanks to him today I have a wonderful brand that people remember and associate perfectly.

    Carlos B. Osoro

    CEO & Founder of CBO

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Contact

Let's Get in Touch

Let's connect and share some ideas!

Mettalic shape background image

Contact

Let's Get in Touch

Let's connect and share some ideas!

Mettalic shape background image

Contact

Let's Get in Touch

Let's connect and share some ideas!